Author’s Note: This is a post I created from an experience I had with a Sephora Beauty Consultant. I do not blame her for my mistake in buying what I bought. It was my own fault because I knew better. However, at the time it irritated me, and I created this post. I still think it is worth reading for the information.

What does it mean to be a cruelty-free company?

A cruelty-free company is a company that does not buy their ingredients/chemicals from a company that tests their products on animals and does not test their own products on animals or have a third party test products for them. An example of a company that claims to be cruelty-free but buys their chemicals/ingredients from a company that tests these items on animals would be Avon. An example of a third party testing would be if a company sold their products to China (where it is required by law to have the products tested on animals), and a company in china did the testing before it was sold there.

How to find cruelty- free items?

Do your research. Don’t listen to beauty consultants at places such as Sephora when it comes to what is cruelty-free. The ones they say that are not cruelty-free is more than likely correct by PETA’s standards. I once made the mistake of listening to one of the beauty consultants and bought Sephora brand makeup. They sell their products in China, which shows they are not entirely cruelty-free even though they claim to be because they themselves do not do the testing.

Why do beauty consultants say something is cruelty-free when it isn’t?

There are many possibilities to this. It is possible that they do not realize the company tests on animals by a third party company because they are taught that a specific brand is cruelty-free. On one trip to Sephora I had asked a consultant about what brands where cruelty-free (this was before the buying of the Sephora brand). She was new to the team and could not remember. They have a certain book they had to learn things about each of the products to help the customer. This specific consultant used the book to see which ones were considered cruelty-free. It is due to reasons like this that the beauty consultants say something is cruelty-free even though that may not be the case.

How to research if a product is cruelty-free?

One of the quickest ways to find out is by using PETA’s list of cruelty-free and not cruelty-free companies. I know not everyone likes PETA, but they’re lists are accurate as far as I can tell. There are other sites similar to PETA that could be used as well. Since not all companies are listed on such sites, there are other ways to find out. You could always see if that company’s brand is sold in places like China. There are some companies that have bought other companies or brands that were cruelty-free. Some of these items remain cruelty-free, like OPI, but others are from then on tested on animals. Other ways to find out is by emailing the company. As for which questions to ask, that should probably be researched. I have actually never used this form of research, but that is partly because I have never had the need to. There are many blogs and sites out there to help you with such questions.

Disclaimer: I may not know everything there is to know about cruelty-free products or the companies that produce them, so please do your own research. Do not depend on me or any singular person for always having the correct information.  


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